While some of the logos and color schemes of NFL franchises are almost works of art, others can be downright tough to look at. Here’s where all 32 NFL logos rank, from worst to first. Note: We may earn money from affiliate partners if you buy through links on our site. NFL logos are some of the most recognized in sports, but that doesn't mean all of them are easy to look at.

There is a wide variety of nice and not so nice NFL logos across the league. Here is each and every one ranked 32 to 1. A good NFL logo goes a long way toward creating a recognizable brand. A team's icons should not only be appealing to the eye but also showcase its history and identity. The NFL is home to some of the most iconic teams in all of sports. With how well-known these clubs are, some of these logos are more than just a logo to legions of loyal fans. Some organizations such as the Dallas Cowboys and Pittsburgh Steelers have used the same marks for decades now, while others such as the Seattle Seahawks continue to add new twists to their brand. Today, we're ranking every NFL team logo from worst to best. 32. Washington Commanders Year released: 2022 Call it recency bias, but Washington's much-anticipated rebranding was a dud. After using the Washington Football Team moniker for the past two seasons, fans in D.C. were eager to see the team's new permanent identity in 2022. What they got was a name that screamed generic and a logo to match. The burgundy and gold “W' is only a slight change from the logos the club used during its transition phase. Obviously, the team couldn't continue to use its controversial original name and logos after years of backlash. However, many fan-made designs online show much more character than what the team released earlier this year. However, there does appear to be a lot of fan sentiment to support another name change. This of course would include a logo change as well. So for now, it might be better to give the Commanders a TBD grade. 31. Los Angeles Rams Year released: 2020 While the Rams won Super Bowl 56 with this rebranded logo, unfortunately, they can't also win the NFL championship for the league's best logo. Many fans did not take well to Los Angeles' branding overhaul prior to the 2020 season. The logo itself drew heavy criticism, and the uniforms revealed shortly after didn't help matters. The logo is also suspiciously similar to one used by a Texas high school.

NFL logos are more than just emblems; they embody the history, identity, and spirit of each franchise. These designs serve as powerful symbols that connect teams with their fans, representing decades of tradition, triumphs, and evolution. Whether rooted in classic heritage or reflecting a bold, modern approach, each logo carries a unique story. From iconic, time-honored designs to fresh, innovative rebrands, NFL logos vary widely in style and impact. Some have stood the test of time, while others have undergone major transformations. With that in mind, we’ve ranked all 32 NFL logos from worst to best—let’s see how they stack up! 32. Washington Commanders The Commanders’ logo is serviceable but generic. It doesn’t capture the spirit or energy of the franchise, probably due to the fact the name is so new. 31. Cleveland Browns The Cleveland Browns’ logo is… a helmet. While the simplicity is iconic to show, it’s sort of uninspiring compared to the rest of the league. 30. Indianapolis Colts The horseshoe design is clean but, to be honest, it’s overly simple. Despite the franchise’s history, it just feels underwhelming. 29. New York Jets While the Jets’ green football icon is a classic, it’s not particularly exciting. In fact, a more aggressive design could better reflect the team’s name and city. 28. Tennessee Titans The Titans’ flame logo has potential, but its execution feels dated. Truthfully, it feels like a high school mascot. 27. Houston Texans The Houston Texans’ bull logo is sleek, but it doesn’t stand out. A more distinctive approach might make it feel less corporate. 26. New England Patriots The “Flying Elvis” logo has been around for decades, and while it’s recognizable, it feels a bit stuck in the past. Sorry, Pats fans.

In its rich history, the NFL has had many logos that have been categorized under primary, alternate, and wordmark logos. But the current pattern of the NFL logo we all see today was created in 2008 and had a marketing team that creates different versions of the logos when they deem it fit. Each logo is intended to pass a message across to its viewers. In this post, we look at the logos of all 32 NFL teams ranked according to their helmet logo designs, which are considerable features of their respective team identities. 32. New Orleans Saints The Fleur-de-lis, which means “flower of the lily” in French is a logo design they use to pay tribute to the Big Easy heritage, making it a great representation of the New Orleans culture. Webster denotes it as ‘the opponents not trembling in fear.’ 31. Carolina Panthers The only fault with the logo is the panther cut in an untactful manner from the shoulders, thereby reducing the aesthetics due to the head being awkwardly turned to whoever sees it, which makes it quite a little creepy. 30. Washington Commanders The Commanders logo design is much better than the previous one who made no sense as it objectified the Native Americans. The proud warrior’s logo is like a nested doll with a circle repeating another set of feathers that doesn’t appeal to the eyes. Using just feathers would’ve been more appropriate as the point would have still been passed. Changing the name and logo was a smart move. 29. Cleveland Browns The Browns take the adage of simplicity in logo designing to an extreme. No team has their logo as just plain orange color. Yes, ‘simplicity rules’ as they always say, but they abused it.

So of course, this is the perfect time to rank each team by their NFL team logo. This entire process is based on personal preference, but there are some rankings that many others would agree on. From the simplistic logo with the Colts to the more detailed logo with the Dolphins, this is the complete ranking of the NFL team logos. RELATED: Highest-Scoring Super Bowls in History 32. Washington Commanders Sitting at the 32nd position of every NFL team logo is the Washington Commanders as the worst logo. Not only is this my least favorite, but it seems to rank low for several other tiers on the internet. The Washington Commanders were once known as the Washington Redskins from 1937 to 2022. Still, they were changed to the Commanders, as well as received a new logo, due to the large awareness of the Native American mascot controversy. And while they did well in taking a large step away from that controversy, the choice they made was basic. They could have done so much more with their logo besides a burgundy W with gold outlines. Several fan-made designs show more character than the logo presented to us, which proves that Commanders could have done so much more with their rebranding, but let their fans down. 31. Cleveland Browns Another dud is from the Cleveland Browns sitting at the 31st spot. The only reason this is not the very last spot is because this has been around for years, as it’s one of the longest-standing logos in the NFL, so it has more historical meaning than anything. The first orange helmet logo was debuted in 1970, and throughout the years the Browns have only made minor adjustments. But just because it’s been their logo for decades does not mean it’s a good one. When ranking every NFL team logo, we’re going to put the more basic, boring, and obvious logos at the top, and the Dallas Cowboys are one of the many examples. Texas is known as the Lone Star State, but that doesn’t mean a logo should be a plain start on a helmet. The Cowboys entered the league in 1960 with the blue star and have still worn it without much change, and while several might insist that it’s an iconic logo in the NFL, I bet to differ. While it shows off their state and story, it’s pretty boring, and more could be done to spruce it up and add more character. It’s almost the same as putting a W on a helmet and calling it good enough. 29. Indianapolis Colts Maybe you’ll get a bit hurt by my next statement, but I put the Cowboys and Colts together because let’s be honest, it’s very similar. One’s a blue star, and the other is a blue horseshoe. It might be one of the most recognizable logos in the NFL franchise, but that doesn’t mean it’s good. Does it really do enough for the team? Many think so, but personally, it deserves more than just one symbol in a basic blue color. On the other hand, it’s been around for over 40 years so maybe simple is good for some teams. 28.

Which NFL team has the best logo? (Kirby Lee-USA TODAY Sports.) The shield is the iconic NFL logo. Each of the 32 teams has a logo, too. Some are incredible, others classic, and some have outlived their usefulness. Time for a change? Unlikely. Here’s our NFL Team Logo rankings for the 2024 season … 32. Washington Commanders Would seem to be a good thing the nickname Commanders and the logo “W” seem to be temporary. 31. Los Angeles Rams Honestly looks more like LAC for Los Angeles Chargers than Los Angeles Rams. 30. Cleveland Browns A classic but basic and has tough competition with other more stylish logos. 29. Green Bay Packers Iconic and rich with tradition is the G for Green Bay. 28. New York Giants The NY lettering works better for the Yankees than it does for the Giants. Another team that has been around forever, has great history and a logo that stands the test of time. 27. New York Jets The logo doesn’t speak to a team flying anywhere, especially in the standings. That is probably a good thing considering how poor the team has played through time. 26. Atlanta Falcons This one pops much more when it is on the old-school helmet for throwback games. The bird is sharp but also a bit too slender to be scary. 25. Cincinnati Bengals The uniforms lend themselves more toward fantastic fashion than the logo, which doesn’t give it enough room to roar. 24. Indianapolis Colts Classic and cool. This one while not atop the logo list works well. 23. Jacksonville Jaguars One angry cat. Probably is still upset over the way the team played in 2023. 22.

RANKED: All 32 NFL Logos From Worst To Best 32 teams offer 32 very different designs. We have iconic ones like the Dallas Cowboys and Green Bay Packers, and horrendous ones like the Cleveland Browns. How do all 32 stack up against one another? Find out below to see who takes the top spot! When it comes to NFL logos, all but five teams utilize their primary logo on their helmet. With that being said, only one team can say its logo is its helmet. Some people may like Cleveland’s logo, but they shouldn’t. Boring doesn’t begin to describe Cleveland’s logo. In the past, the franchise has utilized an elf-like creature as its primary logo. Currently, the Browns have an alternate logo that pays homage to the ‘Dawg Pound’. Both the elf logo and the secondary mark are far superior to Cleveland’s current logo — an orange helmet. Not terrible, but uninspired. The New York Giants have been rather terrible on the field in recent years, and their logo isn’t much better. Unfortunately, the Giants took a step back in the visual department starting in 2000. From 1976-1999, New York’s primary logo — which also adorned the helmets — read ‘GIANTS’ with a line underneath. The look became synonymous with the 1986 and 1990 Super Bowl winners. For whatever reason the franchise decided it was time for a change — and the change was for the worse. Once the franchise switched from ‘NY’ to ‘GIANTS’ in ’76, it should have never looked back.

Home » NFL » Ranking All 32 NFL Team Logos From WORST To FIRST Based On Intimidation Factor All 32 NFL teams logos ranked based on how intimidating they are… When it comes to designing a sports logo, there are countless directions for the artists to go: Do you want to tie in the history of the city slash state the team is based in? Do you just throw a bunch of colors together and hope they stick? Or do you try to make it fierce and intimidating to the opponents? One of the above categories applies to most NFL teams. But in terms of strictly the intimidation factor, how do all 32 logos stack up against one another? That’s what we’re here to solve, so let’s get right into it. 32. Washington Commanders LANDOVER, MARYLAND – OCTOBER 09: Antonio Gibson #24 of the Washington Commanders runs onto the field prior to the game against the Tennessee Titans at FedExField on October 09, 2022 in Landover, Maryland. (Photo by Scott Taetsch/Getty Images) With the “Commanders” team name, Washington had countless avenues to creativity with their logo. But rather than implement a Commander or something menacing in their logo…they went with the simple “W”. Yay. How unlike anything we’ve seen before. Literally a letter. You couldn’t tie in a commander or something else football-related in there? Of course not. It’s a team Dan Snyder owned for 23 years. This team never did anything right under his watch.

This article is a light-hearted look at all 32 NFL team logos and counts down to the best helmet logos in the NFL. See how your favorite team’s logo holds up to our critical takes and whether you agree or disagree. And, if a logo doesn’t spark joy? You know what to do with it. Here’s where we start our countdown from worst to first. 32. Carolina Panthers The problem with this logo is the panther is unartfully cut off at the shoulders. Also, the cat’s head is awkwardly turned toward the viewer, where a better solution would be to show it in profile or head-on. It’s time to refresh this one. See our Stadium Footwear Favorites. 31. New Orleans Saints Fleur de Lis? Really? Webster’s tells us this is French for “flower of the lily.” Opponents are not trembling in fear. 30. Cleveland Browns In logo design, simplicity rules. The Browns take this adage to its extreme. Their logo is no logo, or rather, orange – as in the color orange. We suggest a return to the impish “brownie” of the 1940s. 29. Washington Redskins Beyond the problematic objectification of Native Americans, this design doesn’t make sense. The proud warrior and his two feathers are encased like a nesting doll within a circle, repeating an almost identical set of feathers. The Redskins have changed to the Washington Commanders. You might like: Bullied Boy’s University of Tennessee t-shirt design goes viral. Was the original logo of a handle-bar-mustachioed 49er firing his revolvers to celebrate a gold strike much more interesting and cool?

Which NFL franchise has the best team logo? We rank all 32. The Philadelphia Eagles' logo at State Farm Stadium ahead of Super Bowl LVII. After Monday's team name rankings, I'm continuing on with my NFL aesthetics lists. I'm tackling team logos now. I am judging only off a team's primarily logo. As I write below, many teams could benefit from using an alternate or throwback logo instead of their primary, but they have no one to blame but themselves. I'll add a short review of each logo as well. Let's get after it... 1. Raiders Badass. I can hear the legendary NFL Films score in my head. 2. Buccaneers It's intimidating with unique colors not used throughout the rest of the league. Even the scars of the 2002 NFC Championship Game can't keep this from a top-two spot. 3. Chargers Simple. Great colors. Well done. 4. Bills Love it. I just want to crush a dozen wings and shotgun at Labatt Blue after looking at this. 5. Bears There's a strong legacy here, but their alternate logo with a literal bear would be No. 2 on my list. 6. Packers So iconic that innumerable high school teams across the country have taken it as their own. 7. Broncos Super late '90s, but in a good way, like "Dizzy Up the Girl" by the Goo Goo Dolls. 8. Ravens I'm a fan of purple. It's underutilized in the sports world. The Ravens will do well in Wednesday's uniform rankings, too. Great aesthetics all around! 9. Texans The most underrated logo in the league? 10.