There’s one more important reason why you should invest in and use SEO: The strategy virtually helps you position your brand throughout the entire buying journey. In turn, SE… See more

Search engines have a single goal only. They aim to provide users with the most relevant answers or information. Every time you use them, their algorithms choose pages that … See more

To optimize a site, you need to improve ranking factors in three areas — technical website setup, content, and links. So, let’s go through them in turn. See more

Up until now, we focused on getting a site rank in search results in general. If you run a local business, however, Google also lets you position it in front ofpotential customers in your are… See more