A brand symbol is a visual representation of your company. Whether it’s a literal interpretation of your name, an abstract representation of your company values, or simply an e… See more

As we mentioned earlier, a brand symbol is only part of the overall work that goes into a logo. Here are some other types of brand symbols you should know, as well as how a brand sym… See more

With some famous brand symbols in mind, it’s time to come up with one of your very own. Follow these five steps to tackle the brand symbol development process from beginning t… See more

A thoughtful, well-planned brand symbol helps potential and current customers recognize your company among a sea of other options. There are a lot of ways to approach t… See more