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- A strategic business unit is a division of a large company that operates independently and focuses on a specific market or product12.Some examples of strategic business units are12:
- Products: A company can split up into smaller units based on the product categories it provides, such as electronics, clothing, or furniture.
- Services: A company can also create units based on the services it offers, such as consulting, training, or maintenance.
- Locations: A company can target customers from different nations or regions by creating units that cater to the local needs and preferences.
- Customer Segment: A company can segment its customers based on their characteristics, such as age, income, or lifestyle, and create units that serve each segment.
- Innovation: A company can develop units that focus on creating new products or services, or improving existing ones, to gain a competitive edge.
Learn more:âś•This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Examples of a strategic business unit
- Products A large company can split up into small ones based on the product categories it provides. ...
avada.io/resources/strategic-business-unit.htmlExamples of a Strategic Business Unit
- 1. Products A separate unit can be brought out of a large company solely based on the product categories such a company provides. ...
- 2. Services Organizations set up strategic business units based on the service they render. ...
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