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  2. Characteristics of a leaflet include12345:
    • Size: Typically A5 or A6.
    • Printing: Printed on both sides.
    • Folding: Usually has a fold in the middle, creating three panels.
    • Headline: Every good leaflet has a headline.
    • Images: Often includes relevant images.
    • Copy: Engagingly written with concise, tightly-packed information.
    • Call-to-action: Encourages the reader to take a specific action.
    Learn more:

    The Basic Features of a Leaflet

    • Size Leaflets are typically A5 or A6 in size. This size is easy to handle and fits nicely into a purse or pocket.
    • Printing Leaflets are printed on both sides. ...
    leafletdistributionteam.co.uk/blog/what-are-the-feat…
    Leaflets are small, foldable pieces of paper (usually with a shiny finish) that contain bits of information regarding a certain company, event, product, or service. They are either handed out personally, delivered to a customer’s mailbox, or stapled to a certain product upon purchase.
    www.template.net/graphic-design/leaflets/
    Leaflets are designed to give information to specific audiences- therefore, they need to be engagingly written. A leaflet should be structured into discrete sections with clear headings. Leaflets should use concise, tightly-packed, engaging sentence structures that relay important information. Leaflets should use imperatives and the active voice.
    www.thenational.academy/teachers/programmes/e…
    A leaflet is a single sheet printed on one side or both sides in any colour, although, more often than not, they are full colour for biggest impact. They are either flat unfolded or folded to a smaller size. Usually they are envelope size or thereabouts so they can be easily held in the hand or folded to put into a pocket or bag.
    eazy-print.co.uk/blogs/tips-advice/whats-the-differe…
    An interesting title or headline. Subheadings or boxes that group information into clusters. There could be paragraphs or bullet points beneath each subheading or in each box. All writing usually has a logical structure and a coherent argument. In a leaflet, often each paragraph will make sense on its own.
    senecalearning.com/en-GB/revision-notes/gcse/en…
     
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