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  2. To create a user journey map, you can follow these steps1:
    1. Choose a user journey map template (or create your own).
    2. Define your persona and scenario.
    3. Outline key stages, touchpoints, and actions.
    4. Fill in the user’s thoughts, emotions, and pain-points.
    5. Identify opportunities.
    6. Define action points and next steps.
    Customer journey maps are used to map the relationship between a customer and an organization over time and across all channels on which they interact with the business2. Design teams use customer journey maps to see how customer experiences meet customers’ expectations and find areas where they need to improve designs2.
    Learn more:
    Here’s how to create a user journey map in 6 steps: Choose a user journey map template (or create your own) Define your persona and scenario Outline key stages, touchpoints, and actions Fill in the user’s thoughts, emotions, and pain-points Identify opportunities Define action points and next steps
    www.uxdesigninstitute.com/blog/design-a-custome…
    Customer journey maps are used to map the relationship between a customer and an organization over time and across all channels on which they interact with the business. Design teams use customer journey maps to see how customer experiences meet customers’ expectations and find areas where they need to improve designs.
    www.interaction-design.org/literature/topics/custom…
     
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