One notable fashion designer to emerge into the spotlight during this time was Diane von Fürstenberg, who popularized, among other things, the jersey "wrap dress". [ 4][ 5] von Fürstenberg's wrap dress design, essentially a robe, it was among the most popular fashion styles of the 1970s, would also be credited as a symbol of women's liberation. [ 6][ 7] The French designer Yves Saint Laurent [ 8][ 9] and the American designer Halston both observed and embraced the changes that were happening in the society, especially the huge growth of women's rights [ 10][ 11] and the youth counterculture.