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External links• Collection of mid-century Elsie the Cow advertising at The Gallery of Graphic Design See more
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Meet Elsie - Borden Dairy
Elsie the Cow has been Borden Dairy's beloved mascot and spokescow since 1936. Click here to learn all about her rich history.
Elsie, the Borden Cow, Was a Local Girl | Town of …
The history of Elsie the Cow began in the late 1930s as a cartoon of a laughing cow called Elsie used to advertise Borden milk products. Interest in Elsie heightened at the 1939 New York Word's Fair when the Borden Company …
Elsie the Cow, Borden Marketing Mascot - America Comes Alive
See more on americacomesalive.comThe first ads that featured Elsie were created in 1936 by Borden’s director of advertising, Stuart Peabody, and a staff illustrator, Walter Early. (To read more about the story behind The Borden Dairy Company, click here.) In the 1930s, milk was not the drink we know today. Much that was sold in the U.S. during the early …- [PDF]
Borden Dairy
Of all the cows in the exhibit, the most beautiful was a seven-year-old blueblooded Jersey from Brookfield, Massachusetts, whose registered name was "You'll Do. Lobelia" a name which …
Iconic advertising symbol Elsie the Cow lived and died …
May 1, 2021 · Edith and Anna Perrine of Dutch Neck travelled the country with Elsie the Cow, mascot of the Borden Dairy Company. Elsie’s home was the Walker Gordon Dairy Farm in Plainsboro. More will know her “husband,” …
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Elsie the Cow – The Massachusetts Starlet Who …
Dec 17, 2014 · She was Elsie the Cow, spokescow for the Borden Dairy Company. Elsie the Cow has her portrait made at the 1939 World’s Fair (New York Public Library) Borden, which started operation in 1857, pioneered the …
The Man Who Invented Elsie, the Borden Cow | Smithsonian
Aug 31, 1999 · The memorable invention was condensed milk, though most of us are more likely to think of its symbol, Elsie, the Borden Cow. Before Borden, milk was a child's food, difficult to …
Elsie the Borden Cow: Milk’s Marketing Miracle
With names and backstories, these mascots can seem at once familiar and absurd. Why do companies invest so much in developing them? Because, under the right circumstances — as …
Who Was Elsie, besides the World’s Most Famous Cow?
Dec 13, 2019 · Elsie’s persona—a distinctly feminine country cow, bemused by the sights of the big city—stood in contrast to the main attraction of Borden’s pavilion, the Rotolactor. This high-tech system allowed 250 cows to be milked …
Everyone Knows Elsie: A Short Borden Company History
Dec 25, 2019 · When you enter the hamlet of Wallkill, you are greeted by the happy face of the Borden Company’s mascot, Elsie the Cow. The company’s website states that this mascot dates to the 1930s. Underneath Elsie is a sign …
Elsie, the Borden Cow - ArcGIS StoryMaps
Elsie, the Borden Company mascot cow, as both a national icon and inspiration for some. To advertise their new invention, the rotolactor, the Borden brand brought 150 Jersey cows to the …
How a little brown cow introduced a generation of Americans to …
Jul 28, 2014 · Enter Elsie: a bright-eyed, anthropomorphic cartoon cow who appeared in advertisements and captivated fans with her signature daisy necklace, jaunty horns and …
Elsie the Cow’s Rise to Stardom - Farm Collector
Jun 1, 2004 · America's most famous "spokescow" turns 85 years old. Two hostesses care for Elsie in her boudoir at the 1939 New York World's Fair. Almost everyone in America knows …
How A Cow Became A Cultural Phenomenon - Borden Dairy
Elsie played Buttercup, an incorrigible cow owned by Plumfield that eats everything in sight. The kids were especially displeased with the way her milk tasted after she ate all of the school’s …
Elsie the Borden Cow (1948-1955) - Blogger
Aug 27, 2012 · In 1936, Elsie became the "spokescow" for Borden Dairies, appearing in magazines and newspapers as a bright-eyed, anthropomorphic Jersey cow who represented …
How the World’s Most Famous Spokescow Got Her Start
Named one of the Top 10 Advertising Icons of the 20th Century by Ad Age in 2000, Elsie the Cow is one of America’s most recognizable brand mascots. In the 1930s, the dairy industry saw …
Borden's Elsie: She is not just a cow but a personality - Chron
Oct 4, 2017 · A shudder ran through Elsie, the Borden cow, when the Houston Livestock Show and Rodeo Parade spilled off Texas Avenue and onto Main Street on Saturday.
The Allee Willis Museum of Kitsch » Elsie the Borden Cow
Feb 21, 2011 · One of the most enduring and successful trademarked product symbols in the United States is Elsie the Cow. This Elsie doll, which stands 21″ tall, was a promotional item in …
