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Fast-moving consumer goods - Wikipedia
Fast-moving consumer goods (FMCG), also known as consumer packaged goods (CPG) or convenience goods, are products that are sold quickly and at a relatively low cost. Examples include non-durable household goods such as packaged foods, beverages, toiletries, candies, cosmetics, over-the-counter drugs, … See more
The following are the main characteristics of FMCGs:
• From the consumer perspective
• From … See moreBetween 2009 and 2023, shelf space in the U.S. supercenters and supermarkets decreased by 5 and 3.3 percent, respectively. This reduction has intensified competition for shelf space among brands, as the number of products available has increased. … See more
The retail market for FMCGs includes businesses in the following International Standard Industrial Classification (ISIC) (Revision 3) categories: See more
Well-known CPG manufacturing companies include:
• Nestlé
• See moreConsumers in rural areas typically purchase goods from nearby towns and villages. A recent shift in consumer purchase behavior See more
Wikipedia text under CC-BY-SA license Fast-Moving Consumer Goods (FMCG) Industry: Definition, …
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