External links• Collection of mid-century Elsie the Cow advertising at The Gallery of Graphic Design See more
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Meet Elsie - Borden Dairy
Elsie the Cow has been Borden Dairy's beloved mascot and spokescow since 1936. Click here to learn all about her rich history.
Elsie the Cow, Borden Marketing Mascot - America Comes Alive
See more on americacomesalive.comThe first ads that featured Elsie were created in 1936 by Borden’s director of advertising, Stuart Peabody, and a staff illustrator, Walter Early. (To read more about the story behind The Borden Dairy Company, click here.) In the 1930s, milk was not the drink we know today. Much that was sold in the U.S. during the early …Elsie the Cow - New England Historical Society
Dec 17, 2014 · Learn how Elsie the Cow, a Jersey cow from Brookfield, Mass., became a celebrity at the 1939 World's Fair and a mascot for Borden Dairy. Discover her history, her portrait, her family and her legacy in this article by …
History - Borden Dairy
In 1936, Elsie the Cow was introduced as the Borden brand’s mascot. Elsie was an advertising fixture throughout the 1940s and was officially trademarked in 1951.
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Home - Borden Dairy
Elsie became the spokescow for Borden ever after. The Birth of the Live Elsie. By 1939 Elsie had made her debut in national consumer magazines and had been quickly adopted by all the …
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Elsie the Borden Cow: Milk’s Marketing Miracle
More than just a “spokes-cow,” Elsie helps us see more clearly the important role consumers play in what they’re sold and how it’s marketed. Saige Jedele, associate curator at The Henry Ford, …
Who Was Elsie, besides the World’s Most Famous Cow?
Dec 13, 2019 · Elsie’s persona—a distinctly feminine country cow, bemused by the sights of the big city—stood in contrast to the main attraction of Borden’s pavilion, the Rotolactor. This high-tech system allowed 250 cows to be milked …
Everyone Knows Elsie: A Short Borden Company History
Dec 25, 2019 · Learn how Gail Borden, Jr. invented condensed milk in the 1850s and how his son John Gail Borden expanded the business. Discover the origin of Elsie the Cow, the company's mascot, and its connection to Wallkill, New York.
Elsie the Cow - Wikiwand
Elsie the Cow is a cartoon cow developed as a mascot for the Borden Dairy Company in 1936 to symbolize the "perfect dairy product". Since the demise of Borden in the mid-1990s, the …
About Us - Borden Dairy
Quickly learn all about Borden Dairy's rich history here. Learn about our mascot Elsie the Cow, submit memorabilia, and much more.
Iconic advertising symbol Elsie the Cow lived and died in Plainsboro
May 1, 2021 · According to Ad Age magazine, Elsie ended up being one of the top 10 advertising symbols of the twentieth century. This national figure lived and died right here in Plainsboro. In …
The Man Who Invented Elsie, the Borden Cow | Smithsonian
Aug 31, 1999 · Learn how Gail Borden created condensed milk and the iconic cow mascot for his dairy company. Discover his other inventions, from a giant refrigerator to meat biscuits, and his …
Elsie the Cow, mascot of Borden dairy products - The Columbus …
Mar 9, 2015 · When Borden was still a name for dairy, though, Elsie was the face of the company. A real, live cow would appear at parades and other events.
Borden celebrates Elsie the Cow's 70th birthday | Dairy Foods
Sep 18, 2009 · To celebrate Elsie’s 70th birthday on October 10th, Borden is hosting a barnyard bash at The State Fair of Texas in Marine Plaza. The lucky attendees of Elsie’s private …
A “Bovine Glamour Girl”: Borden Milk, Elsie the Cow, and the ...
Oct 1, 2014 · This essay examines the introduction of the Borden Company's brand mascot “Elsie the Borden Cow” at the 1939 World's Fair.
1960 BORDEN'S MILK COMMERCIAL - "Elsie and Her Family at …
1950s era Borden's Milk commercial featuring product icon Elsie, the Cow and her family at a baseball game.
How A Cow Became A Cultural Phenomenon - Borden Dairy
Elsie played Buttercup, an incorrigible cow owned by Plumfield that eats everything in sight. The kids were especially displeased with the way her milk tasted after she ate all of the school’s …
Elsie, the Borden Cow - ArcGIS StoryMaps
Elsie, the Borden Company mascot cow, as both a national icon and inspiration for some.
How the World’s Most Famous Spokescow Got Her Start
Named one of the Top 10 Advertising Icons of the 20th Century by Ad Age in 2000, Elsie the Cow is one of America’s most recognizable brand mascots. In the 1930s, the dairy industry saw …
