Cutesy, delicate, and overtly feminine, the soft girl aesthetic is a major trend that you can find on TikTok and Instagram. This trend relies primarily on pastel shades – like bubblegum, baby blue, sage, and lemon – with warm tints and gentle images of clouds, fluffy animals, and flowers.

21. Soft Girl Aesthetic. Evolving primarily from the late 2010s, the Soft Girl aesthetic is all about embracing a gentle, sweet, and feminine style. It revolves around a pastel color palette, reminiscent of spring blossoms and early morning skies. Setting it apart from more vibrant aesthetics, Soft Girl emphasizes a muted and calming appearance.

Immerse yourself in the visual details that make soft girls diametrically different than dark academia. See how cottagecore contrasts cyber grunge. Appreciate the massive range of aesthetics waiting to be explored. Expand your fashion vocabulary and reference visuals to inspire outfit alchemy.

We have prepared a list of 18 different types of aesthetics, their guides, and outfit ideas for you. This guide includes makeup ideas, accessories, key motifs, values, and colors of each popular aesthetic of 2024, ensuring you find your perfect aesthetic clothing style.

We've put together a handy Online Aesthetics Glossary, a comprehensive, frequently updated guide to the majority of new TikTok aesthetics or “cores.”