An Inside Sales Representative, or Inside Salesperson, sells products or services to either consumers or other businesses. Their main duties include locating new sales opportunities through tactics like cold-calling, attending trade shows and building mailing lists, negotiating sales terms and providing product demonstrations.

Inside sales employees have many day-to-day responsibilities including working from a designated list to contact customers and educate them about product offerings, finding solutions to customer problems, issuing refunds or processing complaints and following up with customers to guarantee their satisfaction.