The word "looksmaxxing" uses the prefix "look-" (from Lookism) and the suffix "-maxxing" which implies the action of maximizing one's looks. To looksmaxx means to c… See more

In a lot of looksmaxxing memes, people reference the phrase "canthal tilt." It's a scientific term that defines the angle measured between the outer corner of one's eye t… See more

Unlike one's canthal tilt, a jawline is something that can be improved to some extent with no actual surgery. According to looksmaxxers, the easiest way to sharpen one's jawlin… See more

Another piece of Lookism lore has to do with eye color. Oddly enough, the eye color discourse is not entirely based on real science. In fact, what's called the 1998 Eye Chart was … See more