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- Behind the label of your everyday products lies a secret world of one factory producing multiple brands. Manufacturing plants often take one product and simply label it with different brand names! And it’s not some clandestine plot to deceive unsuspecting consumers. Shared manufacturing is an open secret within the industry.surveys.gobranded.com/blog/behind-the-label-the-secret-world-multiple-brands …
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One Factory, Multiple Brands: Similar Products at Different Prices
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WEBNov 1, 2023 · Behind the label of your everyday products lies a secret world of one factory producing multiple brands. Manufacturing plants often take one product and simply label it with different brand names! And it’s not …
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WEBDec 21, 2020 · On this episode of Dear Strategy, we analyze the practice of offering the same basic product across several different brands – …
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WEBDec 29, 2020 · There are several common approaches: masterbrand, endorsed, individual, and hybrid. Each has its own set of advantages and disadvantages depending on your goals and the needs of your …
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WEBNov 17, 2017 · When one or more products or services are symbiotic or fit naturally with one another, the sub-brand or brand extension will often work. Even within this structure, there are a few ways to...
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