Light bulbs are measured in two ways: brightness and tone. Brightness, as you might expect, refers to how bright the light is; tone refers to the color of the light, which also correla… See more

Once you determine the brightness you want your bulbs to emit, it’s time to consider different bulb types for your retail lighting. Generally speaking, when choosing, no one type is bes… See more

The three bulb types listed above, in any lumen and color temperature, can be used in a wide variety of fixtures. Most retail store lighting combines several different types of fixtures wit… See more

Now that you have the lighting basics down, you’re ready to put your retail store lighting plan together and get your store lit. As we will cover below, you will do this by layering th… See more