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- Selling is a part of the marketing process that involves transferring the ownership of a product or service to a buyer123. Selling includes identifying potential customers, creating or triggering a demand, informing and persuading the market, and providing service or information1423. Selling is a function of promotion and impacts revenue and growth14. The selling concept is a marketing approach that focuses on producing and persuading people to buy goods regardless of their needs5.Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Selling comprises all those personal and impersonal activities involved in finding, securing and developing a demand for a given product or service. In the words of William J. Stanton Selling is informing and persuading a market about a product or service. It is a function of promotion.www.yourarticlelibrary.com/marketing/marketing-m…What is Selling? A part of the marketing process which involves all the personal and impersonal activities that are involved in finding, securing, and developing a demand for a good or service is known as Selling. The basic purpose of selling is to transfer the ownership of the goods by means of aggressive promotion.www.geeksforgeeks.org/difference-between-sellin…Selling is defined as exchanging any sellable commodity/product/service against any monetary reward, transferring the ownership rights to the buyer, and: Identification of prospective customers/clients Creating or triggering a demand Provision of service or information to the buyerwww.marketingtutor.net/selling/Selling is the lifeblood of any business, as it directly impacts revenue and growth. In the context of marketing, the role of selling encompasses identifying potential customers, nurturing existing ones, and enhancing sales promotion to maximize revenue and facilitate growth.peepstrategy.com/what-is-selling-in-marketing/The selling concept is a subset of the marketing concepts where a business is of the view that they can be profitable by producing their goods and persuading people to buy them regardless of the fact that customers actually have a need for this product. You can say the selling concept is like hard selling.incorporated.zone/selling-concept/
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