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- Features of chain stores include123:
- Standardized store layout and design
- Same or similar products offered at all locations
- Same or similar signage at all locations
- Central management system
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.There are several characteristics that are often found in chain stores, which include:
- A standardized store layout and design
- The same or similar products are offered at all locations
- The same or similar signage at all locations
www.marketing91.com/chain-store/A chain store is a retail store that is part of a larger organization that owns several other retail locations, all of which share the same branding, standards and product lines. Stores that belong to the chain can either be directly operated by the main organization that owns the brand, or they can be franchised to other operators.www.retaildogma.com/chain-store/The features of chain stores are:
- Role of sales personnel.
- Location.
- Centralised management.
- Nature of the products.
- Fixed price.
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Retail Chain Stores, Features, Advantages and Disadvantages
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