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- An effective "About Us" page should include the following elements12345:
- Share the ultimate goal or mission behind your brand.
- Explain how you help your customers with what you sell.
- Tell your story.
- Introduce your team.
- Provide contextual insight into why the founders created the business.
- Share the business’s core values, mission, beliefs, and vision.
- Answer any questions that consumers may have about the business.
- Include strong visuals, testimonials, and awards.
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.How to write an About Us page
- Share the ultimate goal or ‘big why’ behind your brand (your mission) Why does your business exist?
searchengineland.com/effective-about-us-page-ex…8 elements of an effective About Us page
- 1. An engaging headline
- 2. Your company’s story and vision
- 3. Navigation to other important pages
- 4. Testimonials or awards
- 5. Strong visuals
www.upwork.com/resources/create-about-us-pageHow to Write an About Us Page?
- Plan Everything Beforehand Planning, whether it is product planning or website planning is the key to success for any business.
www.renderforest.com/blog/about-us-pageSome of the most effective About Us pages:
- Connect the consumer to the business on a deeper level
- Provide contextual insight into why the founders created the business
kinsta.com/blog/about-us-page/Note that Milk Bar also includes:
- A list of charities it works with
- Where it’s been featured ( The New York Times ), for added credibility
- A short blurb on how it started
- Photos and information about its team
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