In 1972, 24-year-old Johnny Morris started selling fishing tackle out of his dad's Brown Derby Liquor Store in Springfield, Missouri. His father, John A. Morris, was a World War II veteran and often took the family hunting and fishing, … See more

Conservation
Bass Pro Shops has a history of supporting conservation initiatives throughout North America, contributing to many significant conservation organizations and initiatives. In 2019, Morris and his … See more

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In 2016, the company acquired Cabela's Inc. for $4.5 billion.
The deal was financed via preferred equity financing from Goldman Sachs and Pamplona. Goldman … See more

Retail stores
Bass Pro Shops and Cabela's operates retail locations in the United States, as well as in Canada. The most common stores are Outdoor … See more

Conservation
Bass Pro Shops works with a number of organizations to sponsor conservation. These include: See more

In 2011, Bass Pro Shops was sued by The U.S. Equal Employment Opportunity Commission (EEOC) for failure to hire Hispanic and black … See more