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  2. Business buying behaviour is influenced by economical, company, individual and interpersonal factors. Economical factors like regulatory changes, technology changes, competition, fiscal policy and monetary policy influence buying behaviour. Business buyers are active in tracking and analyzing economical factors.
    www.managementstudyguide.com/business-marke…
    The buying-decision process in business markets may involve as many as five stages: need recognition, identification of alternatives, evaluation of alternatives, purchase decision, and postpurchase behavior.
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    Business buying is buying products and services by an organisation for end use purpose. Business buying behaviour refers to the actions of employees of an organisation to buy products and services for the organisation which includes the decision making process of selection of suppliers and bearing post purchase consequences.
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  3. People also ask
    What is business buyer behaviour?Business buyer behaviour refers to the buying behaviour of organizations that buy goods and services for use in the production of other products and services that are sold, rented or supplied to others.
    Why is business buying acutely affected by the behavior of consumers?Explain why business buying is acutely affected by the behavior of consumers. Business-to-business (B2B) markets differ from business-to-consumer (B2C) markets in many ways. For one, the number of products sold in business markets dwarfs the number sold in consumer markets. Suppose you buy a five-hundred-dollar computer from Dell.
    Why is buyer behavior important in marketing?An organization that wants to be successful must consider buyer behavior when developing the marketing mix. Buyer behavior is the actions people take with regard to buying and using products.
    How do marketers understand buyer behavior?To understand buyer behavior, marketers must understand how customers make buying decisions. Consumers and businesses have processes for making decisions about purchases. These decision-making processes are affected by cultural, social, individual, and psychological factors.
     
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