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- Concentric mergers refer to mergers or acquisitions between companies that sell related but different products12345.Examples of concentric mergers include12345:
- A company producing laptops merging with a company producing laptop bags
- A cell phone company merging with a cell phone case company
- Citicorp (a commercial bank) merging with Travelers (a financial service company)
- Coke buying Vitamin Water
- A computer system manufacturer merging with a UPS manufacturer
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.To cite an example, let us take a case where a company producing laptops merges with a company producing laptop bags. The laptop bag is an essential requirement of every laptop, but we see the products differently. Thus when this kind of merger or acquisition occurs, it is called a concentric merger.www.wallstreetmojo.com/mergers-and-acquisition…If a cell phone company merged with a cell phone case company, it would be considered a concentric merger. They sell to the same customers (cell phone users) but each sells different products. Merging makes them a ‘one-stop shop,’ increasing sales and the market share.investinganswers.com/dictionary/m/mergerExamples of concentric mergers Citi & Travelers - This merger between Citicorp (a commercial bank) and Travelers (a financial service company) from the... Coke & Vitamin Water - When Coke announced its plan to buy Vitamin Water in 2007, it gave the company an even stronger... Nextlink and Concentric ...dealroom.net/faq/guide-to-concentric-mergersExample of a concentric merger/acquisition The Heinz and Kraft merger became the largest concentric merger in history after investors 3G Capital and Berkshire Hathaway created The Kraft Heinz Company. At the time of the merger, the company was the third-largest food and beverage company in North America and the fifth-largest globally.www.deel.com/blog/types-of-mergersConcentric merger: It refers to combination of two or more firms which are related to each other in terms of customer groups, functions or technology. For eg., combination of a computer system manufacturer with a UPS manufacturer.accountlearning.com/7-different-types-of-mergers-… - People also ask
- 1. Citi & Travelers - This merger between Citicorp (a commercial bank) and Travel…
- 2. Coke & Vitamin Water - When Coke announced its plan to buy Vitamin Wate…
- 3. Nextlink and Concentric Network Corp - When these compani… See more
- 1. Larger market share- as the acquirer diversifies, it subsequently gains a large…
- 2. Diversification of products/services - in a similar vein, the acquirer gains access t…
- 3. New customers - operating in the arena of diversification of pr… See more
- Advantages:
- 1. Reduced costs/economies of scale - the sharing of resources and locations/facilities results in reduced cos…
- Disadvantages:
- 1. Smaller scale of div… See more
Concentric mergers differ from the other major types of mergers in that: 1. Ahorizontal mergerinvolves two companies … See more
The 2015 merger of Heinz and Kraft valued at around $100 billion, is thought to be the largest concentric merger in history. The deal created Kraft-Heinz, a food industry behemoth … See more
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WebJun 28, 2021 · An example of a congeneric merger is when banking giant Citicorp merged with financial services company Travelers Group in …
5 Types of Mergers and Acquisitions with Examples - Deel
- Horizontal. A horizontal merger is the unification of two or more companies that operate in …
- Vertical. A vertical merger/acquisition occurs when two or more companies operating at …
- Conglomerate. A conglomerate merger is when two or more companies with unrelated …
- Concentric. A concentric merger is also known as a congeneric or product extension …
- Reverse merger. A reverse merger is when a private company merges with a larger …
WebJun 24, 2022 · One of the biggest examples of a congeneric merger is the $100 billion deal between Heinz and Kraft in 2015. At the time, Kraft was a major producer of mayonnaise, …
WebFeb 1, 2023 · A congeneric acquisition (also referred to as a ‘concentric acquisition’ or 'product extension merger') is a twist on the horizontal acquisition, where, rather than having the same products or service …
A Simple Guide to Concentric and Conglomerate Mergers
WebNov 3, 2023 · Another example of a conglomerate merger was the coming together of eBay’s online auction platform and payment processor PayPal. Although the 2002 …
WebMar 23, 2024 · Understanding Congeneric Mergers: Definition, Benefits, and Real-world Examples. SB. Last updated 03/23/2024 by. Silas Bamigbola. Edited by. Alec Grabata. …
WebMay 23, 2024 · Concentric Merger – An example of a concentric merger is the merger of Heinz and Kraft, which took place in 2015, and is considered to be the largest merger of …
Mergers and Acquisitions: Understanding the Congeneric Merger …
WebUnlike horizontal mergers, which involve companies within the same industry, or vertical mergers, which occur between companies in different stages of the same supply chain, …
Conglomerate merger: definition, examples, pros, and …
WebNov 7, 2022 · A good example of a pure conglomerate merger is W.R. Grace, a chemical business that acquired over 150 different companies. The list included retail outlets, food chains, construction, gas, oil, agriculture, …
Guide to Congeneric Merger: Meaning, Examples, …
WebJan 13, 2021 · Examples of congeneric mergers. There are plenty of examples of congeneric mergers on the market, all of which can help offer you a better idea. Here are some that you may learn from: 1. Broadcom …
Types of Mergers - Definition, Explained, Types
WebThe biggest risk in a conglomerate merger is the immediate shift in business operations resulting from the merger, as the two companies operate in completely different markets …
Mergers & Acquisitions | Stages, Types & Examples - Study.com
WebNov 21, 2023 · A concentric merger occurs when the industry is the same and goods or services are similar. How do mergers and acquisitions work? Mergers and acquisitions …
The Wonderful World of Mergers - Investopedia
WebJul 25, 2022 · For example, Hewlett-Packard announced a merger with services company EDS in 2008 but said that the deal would become non-GAAP accretive in 2009 and …
Conglomerate Mergers: Definition, Purposes, and Examples
WebUpdated January 19, 2021. Reviewed by. Janet Berry-Johnson. Part of the Series. Guide to Mergers and Acquisitions. What Is a Conglomerate Merger? A conglomerate merger is …
Mergers Explained: Definitions, Concepts and Examples
WebJan 3, 2024 · Horizontal merger – Two direct competitors in the same industry and market combine. For example, Exxon and Mobil (oil companies). Vertical merger – A company …
The Four Types of Mergers: A Quick Explainer | Careerminds
WebFeb 7, 2018 · Horizontal – a merger between companies with similiar products. Vertical – a merger that consolidates the supply line of a product. Concentric – a merger between …
Conglomerate Mergers: Types, Examples, and Strategic Insights
WebMar 28, 2024 · Summary: Explore the intricacies of conglomerate mergers, delving into pure and mixed types, reasons behind such mergers, advantages, disadvantages, and …
Conglomerate and Congeneric Mergers - The Balance
WebJun 25, 2019 · Conglomerate mergers and congeneric mergers are two types of business combinations with different characteristics from horizontal and vertical mergers. …
Conglomerate Merger: Definition, Examples, Best Practices
WebSep 7, 2020 · Kison Patel. — Published: September 7, 2020. While Conglomerate Mergers are said to be not as popular as they used to be, they are still one of the main types of …
Merger: Definition, How It Works With Types and Examples
WebMar 3, 2024 · Ryan Eichler. Part of the Series. Guide to Mergers and Acquisitions. What Is a Merger? A merger is an agreement that unites two existing companies into one new …
Merger | Meaning & Examples | InvestingAnswers
WebJan 10, 2021 · 1. Horizontal Mergers. Companies selling the same type of products with low market shares often merge to gain a larger market share and economies of scale. Each …
Mergers And Acquisitions: An Overview - Legal Service India
WebA cell phone firm merging with a cell phone case company is an example of a concentric merger. Conglomerate Merger: A conglomerate merger occurs when two completely different businesses unite. This form of merger and acquisition is commonly used to grow into new industries. M & A Example.
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