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- Factors that influence customer satisfaction in online shopping include12:
- Information quality
- Merchandise attributes
- Capability of managing transactions
- Security and privacy
- Website design
- Customer service
- Delivery
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Research on online shopping customer satisfaction suggests that information quality, merchandise attributes, how capable they are of managing their transactions, the security and privacy the service offer the customers, the website design, customer service, and the delivery are very strong indicators of customer satisfaction in the setting of online shopping.ijcsrr.org/wp-content/uploads/2021/07/11-12-2021.pdfThe findings of the study revealed that that user interface quality, information quality, perceived quality and perceived privacy, the effects of website design are the major factors influencing customer satisfaction on online shopping.iaeme.com/MasterAdmin/Journal_uploads/IJM/VO… - People also ask
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WEBJun 3, 2021 · This indicates that product delivery, perceived security, information quality, and product variety explained 48% of the variance in online shopping customer satisfaction, while satisfaction and information quality explained 56% of the variance in customer loyalty.
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- Author: Yonghui Rao, Aysha Saleem, Wizra Saeed, Junaid Ul Haq
- DOI: 10.3389/fpsyg.2021.751854
- Publish Year: 2021
- Publication: Front Psychol. 2021; 12: 751854.
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