- verbrepositioning (present participle)
- place in a different position; adjust or alter the position of:"try repositioning the thermostat in another room"
- change the image of (a company, product, etc.) to target a new or wider market:"our assignment was to reposition coffee from a “rite of passage” drink to a “contemporary experience.”"
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- Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.repositioning noun [ U ] MARKETING, WORKPLACE, MANAGEMENT also uk / ˌriːpəˈzɪʃ ə nɪŋ / us (also product repositioning) Add to word list the process of changing the way that people think about a product, service, or company:dictionary.cambridge.org/dictionary/english/repositi…The term, "repositioning," refers to the process of changing a target market's understanding or perception of a product or service. A product's positioning involves what customers think about its features and how they compare it to competing products.www.indeed.com/career-advice/career-developme…REPOSITIONING meaning: the process of changing the way that people think about a product, service, or company:.dictionary.cambridge.org/us/dictionary/english/repo…
WEBRepositioning refers to the major change in positioning for the brand/product. To successfully reposition a product, the firm has to change the target market’s understanding of the product. This is sometimes a …
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WEBIn marketing terms, repositioning is a strategy that businesses use to change the perception of the targeted audience about their …
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WEBSep 4, 2023 · Repositioning is a strategic move where a brand adjusts its market position to align with changing customer needs, and market dynamics, or reach new customer segments. It involves changing how …
WEBRepositioning involves changing the market’s perceptions of an offering so that it can compete more effectively in its present market or in other target segments. Generally it is good to consider …
Brand Repositioning: Definition, Strategies & Examples
WEBBrand repositioning is a strategy where a company takes its existing brand identity and uses it to create a new image for the same consumer group. This strategy is used when a company wants to change its …
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