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- Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.A market is just a group of consumers who seek to satisfy similar needs through some form of exchange. First, the participants in the market must have something to exchange. That is, both parties have to have something of value so the consumer in order to be part of a viable market.thebusinessprofessor.com/principles-of-marketing/…A market is a place where parties can gather to facilitate the exchange of goods and services. The parties involved are usually buyers and sellers. The market may be physical, like a retail outlet, where people meet face-to-face, or virtual, like an online market, where there is no physical presence or contact between buyers and sellers.www.investopedia.com/terms/m/market.asp
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