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- The exchange of valueSelling is the exchange of value between a seller and a buyer for a product or service12. Selling involves informing and persuading a market about the benefits and features of the product or service31. Selling is the final stage in marketing which puts the plan into effect4. Selling can be based on the selling concept which focuses on producing and pushing the product or service to the market regardless of the customer's needs5.Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Selling is defined as exchanging any sellable commodity/product/service against any monetary reward, transferring the ownership rights to the buyer, and: Identification of prospective customers/clients Creating or triggering a demand Provision of service or information to the buyerwww.marketingtutor.net/selling/In general, the term “selling” can be fined as the exchange of value, the process where a buyer sees the value in paying a company or a seller an agreed price for a product or service that they want delivered. All selling starts via a “sales process”.medium.com/social-media-selling-and-marketing/w…Selling comprises all those personal and impersonal activities involved in finding, securing and developing a demand for a given product or service. In the words of William J. Stanton “Selling is informing and persuading a market about a product or service. It is a function of promotion.”www.yourarticlelibrary.com/marketing/marketing-m…Selling is the final stage in marketing which puts the plan into effect. A marketing plan includes pricing, promotion, place, and product (the 4 P's).en.wikipedia.org/wiki/SalesThe selling concept is a subset of the marketing concepts where a business is of the view that they can be profitable by producing their goods and persuading people to buy them regardless of the fact that customers actually have a need for this product. You can say the selling concept is like hard selling.incorporated.zone/selling-concept/
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