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- Monthly active users (MAU) is a key performance indicator (KPI) used by social networking and other companies to count the number of unique users who have visited a site within the past month1.The top five social networks by monthly active users are2:
- Facebook: 2.7 billion
- YouTube: 2 billion
- WhatsApp: 2 billion
- FB Messenger: 1.3 billion
- WeChat: 1.2 billion
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Monthly active users (MAU) is a key performance indicator (KPI) used by social networking and other companies to count the number of unique users who have visited a site within the past month. Websites generally recognize monthly active users via an identification number, email address, or username.www.investopedia.com/terms/m/monthly-active-us…Facebook is the leading social network at 2.7 billion monthly active users, followed by YouTube ( 2 billion ), WhatsApp ( 2 billion ), FB Messenger ( 1.3 billion ), and WeChat ( 1.2 billion) 70% of the total US population have social network accounts, totalling a number of 231.47 million people and growing 3.1% between 2019 and 2020
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