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- Scouting is a term used in business development to spot business growth opportunities at earlier stages of emerging markets1. The process involves intentionally seeking out prospects, be it a customer or business partner, using data to narrow the playing field2. Opportunity scouting involves searching for entrepreneurial opportunities through personal surveillance, discovery, or invention3. Data scouting solves the WHO, WHAT, and WHY of business development by identifying the right people to contact, what to contact them about, and why they would be the perfect fit for your product or service4.Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Scouting has long been a term used in business development, but it has grown in popularity in recent years with a shift in emphasis to spotting business growth opportunities at earlier stages of emerging markets. It’s essential for a manufacturer to understand their current and prospective end-use markets.www.nist.gov/blogs/manufacturing-innovation-blog/…The process involves intentionally seeking out prospects, be it a customer or business partner, using data to narrow the playing field.www.proscoutleadgeneration.com/data-scouting-w…Opportunity Scouting: Entrepreneurial opportunities have to be enthusiastically searched for. One may rely on personal surveillance, discovery or invention. Personal/professional contacts/networks and knowledge or may also help in identifying business opportunities.qsstudy.com/opportunity-scouting-role-entrepreneu…Data Scouting solves the WHO, WHATand WHY of business development. In other words, “Who” to contact, “What” to contact them about, and “Why” they would be the perfect fit for your product or service – your value proposition.www.proscoutleadgeneration.com/wp-content/uplo…
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