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- People buy clothes for various reasons, including1234:
- Desire for a future
- Longing for the past
- Aspiration
- Defense
- Rationalization
- Need
- To stand out from others
- To belong to something
- To look like a celebrity
- Concern for social causes
- To express their identity
- To create curiosity or commonality
- To buy new versions of an item they already own
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.We buy out of a desire for a future. Or a longing for the past. We buy aspirationally. Or defensively. Or all of the above. We can rationalize and justify our purchases, but most of the time we don’t buy clothing intentionally or rationally. We click buy out of desperation or exasperation or fear. Or excitement and hope and joy.www.whowearswho.com/purchasing-hope-why-do …What motivates us to buy a piece of clothing?
- 1. Need ...
- 2. Stand out from others ...
- 3. Belong to something ...
- 4. Look like a celebrity ...
- 5. Concern for social causes ...
bloomidea.com/en/blog/what-motivates-us-to-buy-…Fashion allows individuals to create and craft images of themselves, expressing their identity to other people and potentially arousing feelings of curiosity or commonality. Fashion is often fueled by the desire to be different enough to stand out but similar enough to belong to the group that your clothing helps identify.www.leaf.tv/articles/five-reasons-why-people-are-in…Our five most surprising findings: shopping is not yet truly omnichannel; when consumers buy online, they purchase more; online journeys take longer than in-store; brand stores and website generate higher spend than multibrand stores; and, very often, consumers just want to buy new versions of an item they already own.hbr.org/2018/06/5-surprising-findings-about-how-pe… WEBJun 6, 2018 · Our five most surprising findings: shopping is not yet truly omnichannel; when consumers buy online, they purchase more; online …
- Estimated Reading Time: 2 mins
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