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- As of 2022, there are over 4.59 billion people using social media worldwide12. This number is projected to increase to almost six billion in 20271. The most popular social networks worldwide are Facebook, YouTube, and WhatsApp, each with at least two billion active users3. According to DataReportal, there are now more than 5 billion active social media user identities in the world4. In the US, most Americans (68%) report using Facebook, and roughly half of U.S. adults (47%) say they use Instagram5.Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Social media usage is one of the most popular online activities. In 2022, over 4.59 billion people were using social media worldwide, a number projected to increase to almost six billion in 2027.www.statista.com/statistics/278414/number-of-worl…
Key Statistics:
- 4.95 billion people use social media worldwide, according to platform reports on the current number of active users
backlinko.com/social-media-usersFacebook, YouTube, and WhatsApp are the most popular social networks worldwide, each with at least two billion active users.www.statista.com/statistics/272014/global-social-ne…5 billion social media users — DataReportal – Global Digital Insights There are now more than 5 billion active social media user identities in the world.datareportal.com/reports/digital-2024-deep-dive-5-…Most Americans (68%) report using the social media platform. Additionally, roughly half of U.S. adults (47%) say they use Instagram. The other sites and apps asked about are not as widely used, but a fair portion of Americans still use them: 27% to 35% of U.S. adults use Pinterest, TikTok, LinkedIn, WhatsApp and Snapchat.www.pewresearch.org/internet/2024/01/31/america… - People also ask
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