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- A strategic business unit (SBU) is a sector of a business that can run its operations independently without excess reliance on other sectors1. Examples of SBUs include2:
- Products: A large company can split up into small ones based on the product categories it provides.
- Services: Companies also build up the strategic business unit according to their services.
- Locations: The location category or Region category is when a business targets customers from different nations or areas.
- Customer Segment
- Innovation
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.A business segment, also known as a strategic business unit or SBU, is a sector of a business that can run its operations independently without excess reliance on other sectors. This suggests that a segment has its costs and generates its own revenues.thebusinessprofessor.com/principles-of-marketing/…Examples of a strategic business unit
- Products A large company can split up into small ones based on the product categories it provides. ...
avada.io/resources/strategic-business-unit.htmlA segmentation strategy is a marketing concept that refers to a company's plan for identifying each section of its target market. Businesses develop a segmentation strategy to appropriately categorize their customers and choose the best niches for their products and advertising.www.indeed.com/career-advice/career-developme… - People also ask
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