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- Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.A 3P Marketplace allows retailers to sell their products directly to customers from their own branded storefront on a larger ecommerce website such as Amazon or Walmart. Just as in a physical market, the sales contract is between the buyer and the seller. The marketplace itself is merely the facilitator of the transaction.www.intelligentreach.com/guides/what-is-a-3p-mar…A third-party marketplace is an online platform that connects buyers and sellers. Retailers that adopt a marketplace model allow third-party sellers to sell products on their website. Sellers that sell directly to the customers through a marketplace become the merchant of record.fabric.inc/blog/product/dropshipping-and-marketpla…An online marketplace is an ecommerce platform where third parties sell products or services. Examples of online marketplaces include Amazon, Walmart, and eBay.www.webfx.com/marketplaces/glossary/what-is-an …An online marketplace is an ecommerce site where multiple third-party sellers list their products. On online marketplaces, transactions are processed by the marketplace, not the sellers.tinuiti.com/blog/ecommerce/top-online-marketplaces/An online marketplace is a type of e-commerce website where product or service information is provided by multiple third parties. Online marketplaces are the primary type of multichannel eCommerce and can be a way to streamline the production process.www.mayple.com/blog/online-marketplaces
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