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The influencer marketing platform HypeAuditor surveyed 1,865 influencers to come up with their own findings as follows:
- On average, influencers earn $2,970 per month with their Instagram account, reaching an annual income of nearly $36,000
- Nano influencers (having between 1K and 10K followers) earn $1,420 per month, for an average annual income of around $17,000
- Mega influencers (having over 1 million followers) earn $15,356 per month, totaling an average annual income of over $180,000
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