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- Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Marketing encompasses every part of a plan to turn a prospective consumer into a happy and satisfied customer. It includes everything from market research to advertising. The goal of marketing is to convince a person that your product is worth investing in, establish brand loyalty and increase overall sales.www.forbes.com/advisor/business/what-is-marketing/Marketing refers to any actions a company takes to attract an audience to the company's product or services through high-quality messaging. Marketing aims to deliver standalone value for prospects and consumers through content, with the long-term goal of demonstrating product value, strengthening brand loyalty, and ultimately increasing sales.blog.hubspot.com/marketing/what-is-marketingMarketing involves researching, promoting, selling, and distributing your products or services. This discipline centers on the study of market and consumer behaviors and it analyzes the commercial management of companies in order to attract, acquire, and retain customers by satisfying their wants and needs and instilling brand loyalty.www.cyberclick.net/marketingMarketing is the process of attracting customers to your company to generate revenue. A well-thought-out marketing strategy allows a company to research, promote, distribute products or services, and sell for a profit. Marketing is a way to promote brand awareness and create leads, which can become sales.www.coursera.org/articles/marketing-isMarketing refers to all activities a company does to promote and sell products or services to consumers. Marketing makes use of the "marketing mix," also known as the four Ps—product, price, place, and promotion. Marketing used to be centered around traditional marketing techniques including television, radio, mail, and word-of-mouth strategies.www.investopedia.com/terms/m/marketing.asp
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